Mercedes-Benz India today launched a Sport Edition of its flagship sedans the C-Class and the E-Class. The Sport Edition of the C-Class 220 CDI and the E-Class 220 CDI Sport Edition was launched by Mr. Peter Honegg, Managing Director & CEO, Mercedes-Benz India and Mr. Debashis Mitra, Director, Sales & Marketing, Mercedes-Benz India.
The C-Class and the E-Class flagships sedans have been Mercedes-Benz India’s highest selling luxury cars in India. The C-Class sedan known for its performance and driving dynamics has sold close to 16,000 units in the Indian market since its introduction. The E-Class sedan that sets benchmark in luxury segment has sold more than 21,000 units till date. The average age of customer in India today is getting more younger & the Sport Edition of the C-Class and E-Class is a tribute to these young, aggressive and trendy emerging new age consumers. The Sport Edition of the C-Class and the E-Class stands distinctively different from any other car in its segment in India, since the dynamic interplay of lines and colors and trims reflect the aggressive driving dynamics of these vehicles.
Peter Honegg, Managing Director and CEO, Mercedes-Benz India said “The degree of customization offered by Mercedes-Benz is unmatched by any other player in the segment. The launch of C-Class and E-Class Sport Edition is yet another step and a testimony to our quest to deliver products that offer distinctiveness, individualization and sportiness – characteristics that define Mercedes-Benz customers of present day.”
Debashis Mitra, Director, Sales & Marketing, Mercedes-Benz India commented “The Sport Edition of the C-Class and the E-Class sedans are highly exclusive products with AMG exterior styling, and host of other sporty features for which a Mercedes-Benz is renowned for. These launches are part of our product offensive in providing newer products and newer variants of existing products to our discerning customers. The launch timing of these cars coincides with the Indian Grand Prix fever which is soon going to grip the nation, especially after the tremendous success of last years race.”
The C-Class Sport Edition features the AMG Body styling with front and rear bumper aprons and side skirts adding to the aggressive and sporty look of the car making it visually more dynamic. The 17-inch 5-twin-spoke light-alloy wheels and the black painted roof with a SPORT badge add on to the sporty appeal of the C-Class Sport Edition. The C-Class Sport Edition comes with halogen lamp and fog lamps and is available in Polar White body color. The C 220 CDI Sport Edition has also been endowed with a distinctive sporty look which spells out the opulence of the car’s interiors which gets Artico upholstery with a Black piano lacquer trim enhancing the feel of luxurious feel of the C-Cass Sport Edition. The car has electric seats adding to the comfort factor of the passengers and a THERMATIC automatic climate control further enhances the comfort factor. The entertainment system of the C-Class Sport Edition comes equipped with an Audio 20 with single CD player, with USB, Aux in and Bluetooth connectivity. The C-Class Sport Edition also gets mirror package. The C-Class Sport Edition continues Mercedes-Benz’s renowned tradition of making the safest cars in the world as the car comes equipped with safety features like PRE–SAFE, NECK Pro, Tire pressure loss warning system. The car’s safety equipment comprises 6 Airbags, an Antilock Braking System (ABS) with Electronic Stability Program (ESP®), an Acceleration Skid
Control (ASR) and Brake Assist. The C-Class Sport Edition has a 7G TRONIC automatic transmission and its 4 cylinder 2143 cc engine has a rated output of 170 hp @ 3000-4200 rpm and a rated torque of 400 nm @ 1400-2800 rpm. The C-Class Sport Edition also uses fuel saving technology like ECO START STOP. It also has advanced features like Agility control suspension and Cruise control.
The E-Class Sport Edition’s aggressive looks owes to its AMG Body Styling that comprises the front and rear bumper aprons and sports side skirts. The new 18 inches 5 spoke light alloy wheels with the black painted roof and a SPORT badge makes the exterior of the E-Class Sport Edition more dynamic. The E-Class Sport Edition has halogen lamps, sports the stylish LED Day time driving light and comes with Direct Control Suspension resulting in a smoother ride quality. The E-Class Sport Edition will be available in Polar White. The interior of the E-Class Sport Edition spells out sportiness and luxury with its artico upholstery and burr walnut wood trim. The mirror package and THERMOTRONIC automatic climate control adds on to the convenience of the passengers while the entertainment package comprises the Audio 20 with single CD player, with USB, Aux in and Bluetooth Connectivity. The E-Class Sport Edition is laden with a host of safety features including a PRE – SAFE, NECK Pro, Attention Assist and tire pressure loss warning system. The car has 6 Airbags with advanced safety features like Antilock Braking System, Brake Assist, and Electronic Stability Programme with Acceleration Skid Control (ASR).
The E-Class Sport Edition is equipped with a 7G TRONIC automatic transmission and its 4 cylinder 2143 cc engine has a rated output of 170hp@3000-4200 rpm and a rated torque of 400 nm @ 1400-2800 rpm. The E-Class Sport Edition also uses fuel saving technology like ECO START STOP and the presence of Advanced Parking Guidance adds to the ease of parking the vehicle with convenience. The C-Class Sport Edition is priced at Rs. 29.9 Lakhs while the E-Class Sport Edition is priced at Rs. 39.9 Lakhs; both prices ex-showroom Delhi.
0 comments:
Post a Comment